Finding the Right Web to Print Technology

Finding the Right Web to Print Technology: I often recommend that people in search of such technologies be cautious of which technologies they invest in.  Often, the amount of years a Web to Print development company has been around is reassurance that your investment in technology is safe.  However, I have seen all too often […]

Continue reading

Modularized Web to Print

Modularized Web to Print Taking It All Apart Most web to print technology providers will not have all of the above. They may claim to have it all but very few do.  They often specialize in one or some of the above.  They may license or partner with other companies that have other technologies to […]

Continue reading

Print Buying Order Management

Order Management, E-Commerce & Reporting If you want to get into Web to Print, minimally you need to have an E-Commerce system with your online solution. You want to change your payment practices so that you minimize the need to chase your invoiced customers and have your customer prepay. An E-Commerce system is the perfect […]

Continue reading

Variable Data Printing & Marketing

Variable Data Printing & Marketing  To a large degree, variable data is an extension of the above.  What Web to Print VDP does, is allow any portal visitor or consumer to select a product from an established product library or catalog, and modify the elements within the template allowing originality, creativity, and furthermore uniqueness.  Variable […]

Continue reading

Corporate B2B Print Portals

Corporate B2B Print Portals: One of the early incarnations of e-commerce based Web to Print (probably earlier than retail printing) included the ability to engage a printer’s existing customer base, and catalog their frequently ordered materials in a structured and convenient portal.  Such portals, typically saved documents in PDF format and allowed for variations within […]

Continue reading

Retail B2C Print Portals

Retail B2C Print Portals: Whereas the first initiatives in Web to Print were taken to create a smooth and convenient experience for established print customers, the expansion of web to print in the retail space now focuses on attracting new customers to an online print business.  Business to consumer (or B2C) Web to Print portals […]

Continue reading

Online Print Estimating Software

Online Print Estimating Software: Nearly any standard e-commerce system and shopping cart would be a sufficient medium for most industries to sell their wares. However, the same is not true for the printing industry for two reasons.  Most widgets are manufactured and sold as they are with very few options to customize or personalize.  In […]

Continue reading

Online Printing & File Uploading

Online Printing & File uploading: At the most basic level, Web to Print involves tools such as emails and FTP servers that allow print consumers to deliver originally designed files to print suppliers via the web with online printing and file uploading. Early initiatives online printing and file uploading were undertaken by the major manufacturers of […]

Continue reading